Since its foundation in 1916, the Returned & Services League of Australia (RSL) has worked tirelessly to help build a better Australia. It is known for its active role in community affairs and determination to preserve our way of life.

A major activity of the RSL is the provision of welfare services to ex-service men and women, their dependants and to other members of the Community. Welfare includes pension and advocacy services, building retirement and care facilities, home care and financial assistance to ex-servicemen and women including their dependants.

For more information on the RSL, click here http://www.rslqld.org/AboutUs/WhorunsRSL/tabid/67/Default.aspx

In 1956 the RSL Art Union, which is a Queensland based lottery, was established to raise funds to provide these essential services.

The marketing strategy of the Art Union has been the same for more than a decade and is based on building new quality waterfront homes on the Queensland Gold Coast - one of Australia's most sought after residential locations. In addition to the major prize, a wide range of bonus prizes is also available.

The success of this strategy is evidenced by the fact that, since its inception, the RSL Art Union has given away $80 million in prizes and has also raised over $70 million for the development and maintenance of RSL nursing homes, hospitals and centres, as well as retirement complexes for the elderly.